Mailing List Software - Merge/Purge, Deduplication and Address Correction

Companies often do not realize the amount of duplicate information contained within their client or mailing lists. According to the United States Postal Service, nearly 25% of all mail sent is Undeliverable as Addressed, mostly due to incorrectly formatted or invalid addresses. In addition to the expense of postage, duplicate and undeliverable mail result in excess costs due to administration, repackaging, extra materials, and lower customer satisfaction. By correcting and verifying the customer data, most of the previously undeliverable mail will reach its recipients, huge savings are realized, and the desired business objectives are achieved.

Intelligent Search Technology can help you overcome these mailing and customer data problems. We have combined our specialized data management solutions, MerlinMerge® SpeedPro and CorrectAddress®, into a single data suite to create an all-in-one product that removes duplicates and corrects addresses. This packaged product is perfect for mailing lists as well as all other contact/customer management systems and data administration tasks.

CorrectAddress® is an exceptionally popular, CASS-certified software product that standardizes and verifies addresses against the USPS database. Released in 2001, CorrectAddress® continues to gain popularity and has been used by over 1000 customers, many of which are State and Federal agencies and Fortune 500 companies. As the USPS database is changed, IST sends out software updates to keep its customers up to date with the latest address data.

MerlinMerge® SpeedPro was released in 2002 as a low cost solution for merge/purge and duplicate removal. Customers are consistently amazed at its ease of use and, at the same time, the powerful and seemingly unlimited data management capabilities.